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October 1980, Vol 134, No. 10 >
Article | October 1980

Advertising Condoms

GILBERT A. FRIDAY, MD
Am J Dis Child. 1980;134(10):1000. doi:10.1001/archpedi.1980.02130220076031.
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ABSTRACT

Sir.—The article, "Condoms for Sexually Active Adolescents" by Bergman (Journal 134:247-249, 1980), deserves some comments. Advertising in the public media via television, radio, newspapers, and magazines may arouse the curosity of preteenagers unnecessarily and contribute to sexual activity in this age group. Advocating sexual responsibility and downplaying sexual activity before marriage may be a better way to prevent disease and unwanted pregnancies. If you really want to reach the teenagers, why not have condom dispensers in the boys' and girls' washrooms in the high schools? This would eliminate the embarrassment of buying condoms over the counter in drug stores and ensure availability for sexually active adolescents at a nominal price. I can well imagine the typical school board's and parents' response!

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