Episodes representing 216 unique programs were coded. In all, 37.0% of the programs aired on basic cable channels, 28.0% on fledgling networks, 12.0% on premium cable, 12.0% on public broadcasting, and 8.0% on the big 3 networks. We determined that 54.2% of the programs aired on weekdays, 24.5% on Saturday, and 21.3% on Sunday. In all, 96.8% of the programs were a half-hour long and 3.2% were 1-hour programs. From the episodes studied, 67.6% of the programs were targeted to school-aged children (children aged 5-11 years), 16.7% to preschool-aged children (children aged 0-4 years), and 9.3% to preteen and teen audiences (children aged 12-16 years). We categorized 58.3% of the programs as cartoons, 19.9% live action, 7.9% mixed format, 4.2% Muppet or puppet shows, 3.7% quiz or game shows, 3.2% news or documentary shows, 2.3% magazine shows, and 0.5% exercise shows.